Sam Staff
Pam Jarvis
Director
Pam Jarvis has particular expertise in stakeholder consultation and analysis of cultural sector policies and strategies to assess how organisations meet their priorities and objectives.
Pam brings experience and expertise of many years within the arts, cultural and heritage sectors. Her skills are in evaluation, culture sector analysis, strategic planning, and audience analysis and development. Her emphasis is on measuring the difference made by organisations, to cultural participation and to the creation of successful places. She works with individual organisations and with a variety of different partnerships to support business growth and sustainability.
Her provision of robust evidence has informed decision making for many of the UK’s major new capital projects, including Baltic, Gateshead; De la Warr Pavilion, Bexhill-on-Sea; Pallant House, Chichester; The Towner, Eastbourne; Turner Contemporary, Margate and Brighton’s Royal Pavilion.
Pam has experience in:
- Community and stakeholder engagement and consultation
- Collecting, collating and interpreting evidence
- Cultural planning and sector development including place-making and the contemporary creative economy
- Interpretation of evidence showing the difference made by cultural organisations and projects on audiences and participants
- Management of a diverse range of projects to accurate deadlines and budgets
She recently completed the evaluation of the national project - A Night Less Ordinary for Arts Council England and DCMS and has developed a series of knowledge exchanges based around consultation with senior cultural opinion formers for Tate Connects, Arts Council and English Heritage.
She specialises in strategic marketing planning and development, evaluation of brand and customer experience and orchestrating collaborative projects between arts organisations to provide organisations with the information and evidence needed to develop their customer base.
Pam holds a DipCIM, a post-graduate diploma in European Cultural Humanities and is currently completing an MA in History of Art.
pam.jarvis@sam-culture.com
Suzy Horne
Project Manager
Suzy Horne works on research and evaluation across many sam-culture projects.
A long standing member of the sam team, she also contributes to conference and event management, marketing campaigns and database development.
suzy.horne@sam-culture.com
Associates
Mel Larsen
Mel Larsen Associates
Mel Larsen’s 22 year career in arts and culture includes working as Administrator for touring company Black Mime Theatre and as Marketing Officer for Talawa Theatre Company before joining A.R.T.S. consultancy. Here she conducted feasibility research on several audience development agencies and major new building and refurbishment projects including the Peckham Library, London.
As an independent consultant for the last 14 years her clients have included Arts Council England, The Australian Arts Council, Creative New Zealand, Audiences Central, The British Council, The National Trust, The Royal Opera House, Streatham Festival, Winchester Museums and StillArt in Sweden.
Ian Parkes
Director: SOA Development Ltd
Ian Parkes is Director of SOA Development Ltd who provide strategic management, partnership development and delivery support to local authorities, businesses and other organisations in both the public and private sectors, working primarily across London, the south east, south west and east of England. Ian has worked on economic development strategies and regeneration for 20 years.
David Bloy
The Tourism Company
David Bloy obtained a first class degree in Business Management and subsequently worked in a number of public sector posts including Marketing Manager with Leeds City Council, where he was responsible for liaison with a wide variety of tourism enterprises, attractions and events providers. He is a specialist in tourism and leisure marketing and market research and has an in-depth knowledge of the cycling tourism market. He has worked for The Tourism Company as Senior Tourism Consultant on urban and rural tourism projects with clients including Birmingham City Council and the Forestry Commission. He is actively involved in tourism and conservation issues
Pam Jarvis
Director
Pam Jarvis has particular expertise in stakeholder consultation and analysis of cultural sector policies and strategies to assess how organisations meet their priorities and objectives.
Pam brings experience and expertise of many years within the arts, cultural and heritage sectors. Her skills are in evaluation, culture sector analysis, strategic planning, and audience analysis and development. Her emphasis is on measuring the difference made by organisations, to cultural participation and to the creation of successful places. She works with individual organisations and with a variety of different partnerships to support business growth and sustainability.
Her provision of robust evidence has informed decision making for many of the UK’s major new capital projects, including Baltic, Gateshead; De la Warr Pavilion, Bexhill-on-Sea; Pallant House, Chichester; The Towner, Eastbourne; Turner Contemporary, Margate and Brighton’s Royal Pavilion.
Pam has experience in:
- Community and stakeholder engagement and consultation
- Collecting, collating and interpreting evidence
- Cultural planning and sector development including place-making and the contemporary creative economy
- Interpretation of evidence showing the difference made by cultural organisations and projects on audiences and participants
- Management of a diverse range of projects to accurate deadlines and budgets
She recently completed the evaluation of the national project - A Night Less Ordinary for Arts Council England and DCMS and has developed a series of knowledge exchanges based around consultation with senior cultural opinion formers for Tate Connects, Arts Council and English Heritage.
She specialises in strategic marketing planning and development, evaluation of brand and customer experience and orchestrating collaborative projects between arts organisations to provide organisations with the information and evidence needed to develop their customer base.
Pam holds a DipCIM, a post-graduate diploma in European Cultural Humanities and is currently completing an MA in History of Art.
pam.jarvis@sam-culture.com
Suzy Horne
Project Manager
Suzy Horne works on research and evaluation across many sam-culture projects.
A long standing member of the sam team, she also contributes to conference and event management, marketing campaigns and database development.
suzy.horne@sam-culture.com
Mel Larsen
Mel Larsen Associates
Mel Larsen’s 22 year career in arts and culture includes working as Administrator for touring company Black Mime Theatre and as Marketing Officer for Talawa Theatre Company before joining A.R.T.S. consultancy. Here she conducted feasibility research on several audience development agencies and major new building and refurbishment projects including the Peckham Library, London.
As an independent consultant for the last 14 years her clients have included Arts Council England, The Australian Arts Council, Creative New Zealand, Audiences Central, The British Council, The National Trust, The Royal Opera House, Streatham Festival, Winchester Museums and StillArt in Sweden.
Ian Parkes
Director: SOA Development Ltd
Ian Parkes is Director of SOA Development Ltd who provide strategic management, partnership development and delivery support to local authorities, businesses and other organisations in both the public and private sectors, working primarily across London, the south east, south west and east of England. Ian has worked on economic development strategies and regeneration for 20 years.
David Bloy
The Tourism Company
David Bloy obtained a first class degree in Business Management and subsequently worked in a number of public sector posts including Marketing Manager with Leeds City Council, where he was responsible for liaison with a wide variety of tourism enterprises, attractions and events providers. He is a specialist in tourism and leisure marketing and market research and has an in-depth knowledge of the cycling tourism market. He has worked for The Tourism Company as Senior Tourism Consultant on urban and rural tourism projects with clients including Birmingham City Council and the Forestry Commission. He is actively involved in tourism and conservation issues